Why web2app?
Most mobile apps still rely on the App Store or Google Play to acquire and monetize users — losing up to 30% in fees and giving up control over onboarding, payments, and conversion data.
Zellify changes that
We’re reimagining how performance marketing works for mobile apps — turning ads into personalized user journeys on the web. With Zellify, app teams can:
Keep up to 95% of revenue by using web-based payments instead of solely in-app purchases
Build tailored funnels based on each ad’s message, intent, and audience
Track exactly where users drop off and optimize every step of the user funnel
Run A/B tests and pricing experiments without App Store limitations
Retarget users through email, ads, and other owned channels

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ZF Solutions AB
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Empowering the Future